Privacy Policy
Last updated: February 16, 2026
GTA Labs ("we," "us," or "our") is an AI consulting company based in Toronto, Ontario, Canada. This Privacy Policy explains how we collect, use, and protect your personal information when you visit gtalabs.com or engage with our services.
Information We Collect
We may collect the following types of information:
- Contact information: Name, email address, company name, and other details you provide through our contact forms.
- Booking data: Information submitted when you schedule a call through Calendly, including your name, email, and any notes you provide.
- Analytics data: Pages visited, time on site, referral source, browser type, device information, and IP address — collected automatically through cookies and similar technologies.
- Communications: Content of emails or messages you send to us.
How We Use Your Information
- To respond to your inquiries and provide requested services
- To schedule and manage consultations
- To improve our website and services
- To send relevant marketing communications (with your consent)
- To comply with legal obligations
Third-Party Services
We use the following third-party services that may process your data:
- Calendly: Appointment scheduling — subject to Calendly's Privacy Policy.
- Vercel: Website hosting and analytics — subject to Vercel's Privacy Policy.
- Email services: We use third-party email providers to manage communications.
Cookies and Tracking
Our website uses cookies and similar technologies to analyze traffic and improve your experience. This includes Vercel Web Analytics, which collects anonymous usage data. You can manage cookie preferences through your browser settings.
Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes described in this policy, or as required by law. Contact form submissions and booking data are retained for the duration of our business relationship and a reasonable period thereafter.
Your Rights
You have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Withdraw consent for marketing communications at any time
- File a complaint with the Office of the Privacy Commissioner of Canada
PIPEDA Compliance
We comply with the Personal Information Protection and Electronic Documents Act (PIPEDA) and applicable Canadian privacy legislation. We collect personal information only for identified purposes, with your knowledge and consent, and protect it with appropriate security safeguards.
Changes to This Policy
We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date.
Contact Us
If you have questions about this Privacy Policy or your personal data, contact us at: greg@gtalabs.com